SWOT
Today you’ll be doing some honest self-reflection. Your assignment is to perform a Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis of your business.
Write 5 or more bullet-points for each. Be brutally honest. Think really hard.
Strengths:
-x years in the business
- using the finest paterns
- ..
Weaknesses:
- no brand recognition
- …
Opportunities:
- …
- …
Threats:
- copy-cats
- …
BONUS: Perform a mini-SWOT analysis on your top 2 competitors. Include pricing comparisons in their SWOT.
